Become a part of changing the face of pop culture!
Every campaign has its keynote speech and as we take The Shorty Awards very seriously, we want to publish why we want your vote, why we need your vote, and why we deserve your vote.
The reason we want your vote first and foremost is to unequivocally demonstrate that Hollow Crown Fans is not just a machine that generates un-curated content that simply matches key words. It’s a social media network hand-run by two women that attempt to create a community, develop interaction, and to live by example that Shakespeare is for everyone. Most of us are taught some Shakespeare in school and many can find it a dry, boring, and tedious experience that belongs only to academia or those with a considerably advanced education. We choose to reject that notion. We believe Shakespeare is as relevant and vibrant today as he ever was, and attentive to the modern human condition. We also want your vote because the Shorty’s are judged by key players in the world of media and advertising. We have an opportunity – together – to show that industry that Shakespeare IS relevant today, that there IS an audience hungry for more television and film adaptations of his work, and that the Bard deserves a place at the head of the table with other pop culture icons we’re competing with. We want them to be blown away that the most active fansite community in social media right now has been founded on the shoulders of Shakespeare. That’s why we want your vote.
Why we need your vote? The only way to show the Shorty judges that this is indeed a community and not just a PR machine, we need your voices. The judges will not see the 1000 tweets on Sunday that demonstrate how alive Shakespeare is to all of us. But they will see your votes, your voices, your declaration that Shakespeare is a part of your life and what we do at Hollow Crown Fans helps facilitate that. We need to show the judges that Shakespeare is not the property of academia. He belongs to you, to all of us, together. Without you taking individual action to click the link or make the tweet to vote, we stay silent and no one hears us. We must have your voices to succeed. We’re over 100 votes out of 1st place, which may not seem like a lot but it’s a gap that is terribly hard to close. We can’t do it alone.
Why we deserve your vote is trickier to put into words. We hope we are worthy of your voices and your vote, that we are providing you a place of value. The Hollow Crown gave ourselves and audiences a refreshed take on Shakespeare’s history plays and it inspired us to create Hollow Crown Fans. And creating this community has been a work of love – we are not paid or compensated in any way for our work – work that requires incredible effort and commitment. We’ve only missed four #ShakespeareSundays in the last 2 1/2 years! Our Sundays last approximately 18 hours of reading every single one of your tweets, retweeting most of them. Those hours don’t include the behind the scenes work to make the graphics, to set our own content to share that day, or the work and, frankly, balls it takes to ask pillars of the Shakespeare community such as Sir Kenneth Branagh, Tom Hiddleston, Samuel West, Norman Bowman, Christine Boylan, and Matt Ryan to brainstorm a theme to share with all of you. We also work with integrity. We know other fansites will give you paparazzi photos and rumours. But we’ve stuck to our principles to only promote what has been legitimately released by the production company or its actors, rather than sharing spoilers and diminishing the hard work of the cast and crew of The Hollow Crown.
To that end, we at Hollow Crown Fans are competing in The Shorty Award’s Fansite category against accounts that are 5-10 times our size (that’s no exaggeration!). Those fansites represent One Direction, Justin Bieber, Katy Perry, Paramore – big cultural icons. But we are are struggling to hang onto third place in this year’s Shorty Awards which is the minimum to be considered a finalist. So we have a hard road ahead but we believe we are a passionate group of fans and have the power in our small but fierce numbers to make it happen!
So please, if you have an active Twitter account, visit our Shorty webpage to cast your vote:
or if you prefer to not use their form, you can vote by simply tweeting:
I nominate @HollowCrownFans for a Shorty Award in #fansite because [insert reason here]
If you’re reading this, your vote is vital to our success! We want to surprise the hell ouf of The Shorty Awards jury that some Shakespeare account turned up as a finalist! #ForTheLoveOfShakespeare